Gjensidige Pensjonsforsikring AS shall contribute to sales of a wider range of products to general insurance customers in Norway by offering pension and disability products to SME-companies and private persons respectively. The products are distribu­ted directly by Gjensidige and via selected partners. Gjensidige is the fourth largest player in the market for defined contribution (unit linked) schemes. The company is 100 per cent owned by Gjensidige Forsikring ASA.