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Cookies

Using cookies

Cookies are small text files that are stored in your computer, mobile phone or tablet. They contain information about what pages you visit on gjensidige.com.

Cookies allow us to see how you use gjensidige.com, so that we can continuously improve the websites for easier and better use.

Who can see the information?

We use the information internally in our organisation. In addition, we have agreements with companies that make web statistics for our company. We ensure that the personal data you provide us are not exploited, as regulated by the Personal Data Act. This applies to all data that are registered during your visit, like information about how you use our website, or information you give us through filling out forms.

Our cookies cannot distribute malware or harm your computer in any way.

Systems that set cookies

Necessary

Our website need these cookies to function properly. They are always activated and, for example, ensure that our online store and online services work and are safe to use.

  • Some of our pages contain videos delivered by YouTube. When you open these, YouTube stores cookies in your browser.
  • Mynewsdesk is our press release tool. It stores cookies in your browser if you visit our Norwegian press page (pages in Norwegian).

Statistics

These cookies help us understand how our website is used so that we can improve the experience and functionality of our website. For example, we can use statistics to see how many people visit our various websites.

We use several tools to measure how well our website work in order to improve it:

  • Norstatpanelet is used to validate which audiences has been exposed in digital campaigns.
  • Formisimo is a tool that measures the use of online forms, and is used some places.
  • Google Analytics is a tool for digital analysis that measures traffic and behaviour on our website.
  • Google Optimize is a tool for testing and personalization to create better websites by running experiments with different versions of the same solution simultaneously.
  • Hotjar is a tool for analysing behaviour on a website and collect feedback from users.
  • Siteimprove is a tool for analysing content, measure traffic and behaviour on our website.

User behavior and relevant content

These cookies are used to collect data on an individual level about how you use our websites. We can use the data to, among other things, improve our solutions, provide you with customized content on the websites and more relevant marketing in other communication channels such as e-mail if you are a customer of ours.

We collect, among other things

  • IP-adresses
  • date and time
  • browser type and hardware
  • which link you used to get to gjensidige.com
  • behaviour on the pages

The information will be logged and can identify individual users.

Marketing

Using third party cookies, you could receive marketing messages from us, based on content and pages you have visited on our website. These cookies only contain aggregated information, and no data that can identify you.

  • Google Marketing Platform Doubleclick uses cookies to measure the effect of advertisements in order to present more relevant advertising. Doubleclick.net does not register any personal data on the website, as all data are anonymised.
  • Google Ads Facebook is used to show more relevant ads. We use user metrics from Facebook, which use the cookies on our website. In addition, via advertising uses the Custom Audience and Facebook Pixel features of Facebook's advertising system.

SSL encryption

When you access our website, a secure session (SSL encryption) is started automatically. You can make sure that the pages are encrypted (https) by clicking on the padlock symbol that appears in your browser - it is usually located in the bottom right corner or in the address field. You should then see a security certificate issued by Buypass to www.gjensidige.com.