Operations in the Baltics were dominated by rationalisation of processes in 2017. Lithuania, Estonia and parts of Latvia are now operating on the same IT core system. Initiatives relating to product development, tariff programmes, distribution, customer relationship management (CRM) and claims settlement continue according to plan after the acquisition of PZU Lietuva in late in 2015.
General Insurance Baltics
Gjensidige’s Baltic segment offers general insurance products to the private and commercial markets in Lithuania, Latvia and Estonia. The products are distributed through dedicated channels, insurance agents and brokers. The Baltic insurance market is still immature, and Gjensidige is well positioned for future growth.